La Cucaracha (1934)
La Cucaracha is a 1934 American short musical film directed by Lloyd Corrigan. The film was designed by Robert Edmond Jones, who was hired by Pioneer Pictures to design the film in a way to show the new full-color Technicolor Process No. 4 ("three-strip" Technicolor) at its best. Process No. 4 had been used since 1932, mainly in Walt Disney cartoons. Jock Whitney and his cousin C. V. Whitney, the owners of Pioneer, were also major investors in Technicolor. La Cucaracha was made like a short feature and cost about $65,000. The usual short film at that time cost little more than $15,000 to film.
Although La Cucaracha is sometimes called the first live-action use of Process No. 4, it was preceded by a musical number in the feature film The Cat and the Fiddle, released by MGM in February 1934, and in some short sequences filmed for other movies made during 1934, including the final sequences of The House of Rothschild (Twentieth Century Pictures/United Artists) with George Arliss. Also, Warner Brothers released two Leon Errol shorts, Service With a Smile (released 28 July 1934) and Good Morning, Eve! (released 5 August), just before La Cucaracha. Producer Kenneth Macgowan won an Academy Award in 1935 for Best Short Subject (Comedy) for this film.